When Abbreviations Backfire

The V8 Supercars Championship returns to Pukekohe Park Raceway in New Zealand this weekend, with the Kiwi round having been run on the Hamilton Street Circuit for a number of years.

V8 Supercars fronted a large amount of money to revamp the Pukekohe – (pronounced “Pucka-co-ee”) – circuit, affectionately known as “Puke” – (pronounced “Pucka”), and some people have questioned this investment.

Popular motorsport news site Speedcafe often auto-abbreviates article titles in its “Related Articles” section. The article titled “V8 Supercars Defends $6.6M Pukekohe Investment” copped the auto-abbreviate in a most unfortunate way:


Expensive puke at that.