I discovered this email from eBay in my inbox this morning, and immediately thought “holy shit!”
Click the image for a larger view:
The email is about selling up unwanted gifts on eBay, which some people may be inclined to do at this time of year.
My nanna passed away 31 years ago, so while I was bit shocked that such an email would be packaged up in this way, it didn’t upset me particularly.
But how many people received this email, whose grandmother has passed away recently and for whom the wound would still be open, and would still be upset?
Ouch.
Insensitive much?
I’m sure your intent was benign, but how about thinking things through a little more next time?
Seriously, not very cool eBay!